Wednesday, February 28, 2007

There's no such thing as bad publicity...

After my first post last month I've been trying to figure out how in the world I would be able to top the bush baby story. Well, I still don't know what will ever top that...but at this time I'd like to thank Antonella Barba for the latest dirt. Barba is the 20 year old American Idol contestant that is currently in the midst of a nude photo scandal. While her friends agree that some of the PG-13 photos are genuine, they argue that the R and X-rated ones are fake. Antonella has yet to comment, and Fox is silently loving the publicity.

As far as ratings, Idol continues to dominate. Its three episodes last week finished 2nd, 5th, and 6th in the overall ratings. The only reason they were not #1 was because of a little show on ABC called The Academy Awards. Still, with their three strong episodes of Idol, Fox won the highest ratings for the week among the networks.

In business news, Idol has recently made some great partnerships for CKX. Pringles has launched a huge Idol campaign with Idol themed cans and ads, and a new American Idol-like contest at www.jinglesforpringles.com where fans can submit their own Pringles songs and win prizes (including a trip to the Idol finale). Edy's Ice Cream has also gone "Idol" with flavors like Choc 'N Roll Caramel and Hollywood Cheesecake. Fans can vote for their favorite new flavor at www.Slowchurned.com and the winning flavor will become a permanent offering.

CKX's stock price is currently $13.16, 2 cents lower than last month. Not great...but not bad at all after the insane day for the market yesterday.